As well as a projection onto City Hall, England Rugby 2015 has marked 500 days to go until Rugby World Cup 2015 with the announcement of plans to take the Webb Ellis Cup on an international trophy tour.
Land Rover, alongside fellow Worldwide Partner DHL, will be Presenting Partner of the official Rugby World Cup Trophy Tour, which will enable the Webb Ellis Cup to visit 15 different countries during the next 13 months. The iconic ‘Bill’ will visit traditional rugby markets such as Australia and South Africa as well as several countries for the first time where Rugby is growing fast such as Kenya and Germany.
The Rugby World Cup Trophy Tour will depart the UK for Japan later this month, before visiting Australia, Fiji, Madagascar and South Africa in the next two months. The Trophy will visit schools, rugby clubs and Land Rover facilities and dealerships as well as being taken to some more unusual locations as part of the Tour.
Speaking on the announcement, Jaguar Land Rover Global Brand Experience Director Mark Cameron said, “Land Rover is already a proud Worldwide Partner, and Official Vehicle Supplier, of Rugby World Cup 2015, but today’s announcement marks an extension to that support with a commitment to help raise awareness, and build excitement ahead of next year’s Tournament and grow interest in the sport through the first ever official international Rugby World Cup Trophy Tour.
“Land Rover has a proud heritage within Rugby in the UK and around the world, and through the trophy visits we will help celebrate Rugby in all four corners of the globe – as only Land Rover can. At each location, Land Rover will help to safely transport the Webb Ellis Cup somewhere it has never visited before, involving unique and interesting communities where, in some countries, they are completely new to Rugby. We are looking forward to capturing some fantastic stories and experiences which will be shared with Rugby fans of all nations on the journey to September 2015.”
The full list of destinations of the Rugby World Cup Trophy Tour, in association with Land Rover and DHL, is:
More information about the Rugby World Cup Trophy Tour presented by Land Rover and DHL can be found at www.rugbyworldcup.com/trophytour and the following image gives more details of the tour: